A campaign that helps transform neighbourhoods into communities

A month of September dedicated to heroes

Our employees share the desire to serve Canadians and their projects, whether they be home improvement projects or inspiring projects in their communities. Through the Lowe’s Canada Heroes campaign, our network helps build stronger communities across the country by relying on three key elements:

Fundraising campaign

Throughout the month of September, all corporate stores within the Lowe’s Canada network as well as four of our distribution centres and participating RONA affiliated dealer stores are raising funds to support the mission or a specific project of a non-profit organization or public school that, through its programs and actions, is a true hero in their community.

Corporate match

At the end of the fundraising campaign, we match 50% of donations raised by each location, up to a maximum of $2,000 per location.


To further support the mission or specific project of their charity partner, some of our employees also choose to use their personal time to volunteer with the organization selected by their team.

2020 campaign: You, too, can be a hero

From September 1 to 30, visit your participating Lowe’s, RONA or Reno-Depot store to make a donation and support the hero organization in your community.

All funds raised will be presented to the local cause selected by your store. To discover the hero organizations supported in your area, click on one of the links below:

To follow the campaign on social media, use #HeroesCampaign.

2019 campaign: 1,200,000 thank-yous

In 2019, we witnessed many acts of generosity from customers and employees wanting to help our hero organizations transform neighbourhoods into communities. In total, we presented over $1.2 millions to more than 245 organizations making a tangible difference in the communities we serve.

Employees at the Lowe’s Sunridge store in Calgary had to be bailed out, and all funds raised were presented to the local Boys and Girls Club.

In addition to raising funds for J’ai mon appart’, employees from the RONA store in Shawinigan worked towards raising awareness about the importance of the organization’s supervised apartment project.

Firefighters from the Township of Elizabethtown-Kitley in Ontario brought smiles to children’s faces during a fundraising activity organized by the RONA Brockville store.

The support of employees and customers at the Réno-Dépôt store in Brossard helps the Société Alzheimer Rive-Sud to keep offering essential services to people affected by the illness.